Estimates are that more than 100 million prescriptions for antibiotics are written annually in the United States. Many of these prescriptions are given to patients with acute, uncomplicated bronchitis, sinusitis, pharyngitis, and other nonspecific upper respiratory infections (URIs). These conditions are largely self-limited in nature. The media has rightfully acknowledged public health concerns in regard to the increase in bacterial drug resistance perpetuated by frequent, often unnecessary, antibiotic administration. So, why do clinicians give in to their patients' requests for antibiotics? There